J.Jill

Art Direction, Design, Typography

Art direction and design for J.Jill’s Instagram feed.

To support each monthly collection, I created engaging and shoppable content for J.Jill’s instagram page. I worked with the marketing team to plan creative around holidays and trends while highlighting the themes of each collection.

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Concept, design, and production for J.Jill’s Instagram Stories. Created around the themes of each new monthly collection (colors and patterns, special launches, instructional how-to-style content).

To introduce the new collection to our Instagram followers each month, I enlisted a stylist from the office to create videos sharing her favorite new pieces from the collection. It became one of our most engaged stories every month.

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